What Is BRAW?

BRAW, short for Blackmagic RAW, is a professional video format developed by Blackmagic Design. It is designed to preserve more image data than standard compressed video formats, giving filmmakers and editors greater control in post production.

One of the biggest advantages of BRAW is flexibility. It allows editors to adjust exposure, white balance, contrast, and color with more freedom than highly compressed formats. This makes it especially useful for narrative filmmaking, documentaries, commercial video production, and stock footage creation.

BRAW is popular because it balances image quality with manageable file sizes. It offers many of the benefits of RAW recording without becoming as heavy or difficult to work with as some traditional RAW formats. For filmmakers who want a cinematic image and a smoother post production workflow, BRAW is a strong option.

At Cine24 Studio, BRAW is useful because it helps preserve image quality and gives footage more long term value for editing, delivery, and licensing.